Real Media Artefact

This is a link to the music video "Get Up" by Ciara and featuring Chamillionaire.

http://www.youtube.com/watch?v=TlHZssSo6WI

The video starts with Ciara on a bed and then cuts to her dancing alone and then with 3 male dancers. They are all wearing black and the background is also black which makes it difficult to see them well. This continues and the camera switches between close ups of the artist and long shots of the 4 dancers.

The video then cuts to a shot in the same place but the artist is now dancing with 6-8 female dancers. Their costumes and styling are not identical, but they are all wearing similar colours and are styles similarly to the artist. More male dancers then also join in and they begin to dance using caps as props.

The style of dancing is a lot more intimate between the males and females and is more like street dancing than the videos i have previously analysed and the dancers dance in pairs, in both small and large groups and individually at different points in the video.

The song then chances to the oart where chamillionaire does his rap. There is a drastic change in the image on screen as the background which has been black throughout changes to white, which suggests that the artist is more well known and famous. The video cuts between images of Chamillionaire and 3-4 female dancers dressed in black on the white background and the original dancers with Ciara dancing on the black background.

The video then cuts to an image of the dancers in a circle and it appears that they are on a roof top in the midle of the city. There are tall buildings and lights and a lit up sign saying "step up" to represent the film in which the track features. This is when Ciara starts rapping and the beat of the music changes slightly as if it a different section of the song.

The lyrics then say "take a picture" and Ciara makes a noise like a camera capturing a picture several times as the dancers strike a pose each time.

The video then cuts between the dancers performing and scenes from the film the track features on however i do not want to feature this in my music video.

The film then ends as it started: with Ciara on a bed.