Focus Group Questionnaire

I asked a small group of 5 people who also answered my previous questionnaire to watch the link in the previous post of the video 'fight for this love by Cheryl Cole' and answer the questions below to help me with my own music video.

Q1) Do you think the opening shot with all the dancers standing still behind Cheryl works?

() Yes
() No

Q2) Why?

…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

Q3) Do you think there are too many, not enough or the right number of dancers?

() Too many
() Not Enough
() Right Number

Q4) Do you think it looks good that the dancers and the artist perform together or would you prefer them to be separate?

() Together
() Separate

Q5) Do you like it that all the dancers are dressed the same and do you feel this adds anything to the video?

() Yes
() No

Q6) Do you get mixed messages from the costumes Cheryl is wearing because they give off different messages?

() Yes
() No

Q7) Do you think that the large amount of costume chances are necessary and add any value to the video?

() Yes
() No

Q8) Do you feel the high number of costume changes by the artist distracts from the actual performance of herself and the dancers in the video?

() Yes
() No

Q9) Do you think the many changes in the background add to the success of the video?

() Yes
() No

Q10) Do you think the video would be more successful on a more realistic background for example a dance studio?

() Yes
() No

Q11) Do you think all of the different scenes are necessary or would the video be just as successful with fewer?

() Necessary
() Not

Q12) Do you like the lyrics on screen?

() Yes
() No

Q13) Do you like the font and style that they are shown in and do you think they are attractive?

() Yes
() No

Q14) Do you think they lyrics and the image on screen fit together well?

() Yes
() No

Q15) Do you like the style of the artist’s hair and make up?

() Yes
() No

Q16) Do you like the style of the dancers’ hair and make up?

() Yes
() No

Q17) Which outfit of Cheryl’s do you like the best?

() Leopard print pants and white top
() Red coat and military style
() Red and black striped jumper with hood
() Long sleeved black lace top with silver beading and shoulder pads
() Leather outfit with studs and spikes
() lace leotard and leather leggings
() Tiger print sequinned body warmer
() Black jacket with tasselled shoulder pads (near end)

Q18) Do you think this a successful music video?

() Yes
() No

Q19) What do you like about this music video?

…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

Q20) What don’t you like about this music video?

…………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

Q21) If you could change one thing about this music video what would it be?

() Number of dancers
() Lighting
() Continuity
() Costume changes
() Other ( please state)
……………………………………………………………………………………………………………………………………